WELCOME !

December 2006



Seasons Greeting To All Our Clients!


Christmas 2006 is now well and truly upon us and on behalf of all the team at Robina Realty I’d like to wish you a happy holiday season and a brilliant 2007.

As one of the early real estate pioneers in this region I’m constantly stunned at the development and progress which is taking place in our central Gold Coast region. I still recollect hearing Dr Robin Loh’s vision for Robina so many years ago and today it has become a reality and then some.

And the pace is quickening…just look at the completions in 2006 (Easy T Centre, Robina Super Centre, Market Square to name but a few). The pace will not slow in 2007 and I am privy to what is being sketched out on the architect’s boards for development in 2008 and beyond and, it really is EXCITING.

Please enjoy this copy of our newsletter and in closing, both I and my fellow director Damien Parker sincerely thank you for your support and trust.

Cheers,
Alanah Day
Managing Director
Robina Realty


PS. – There is a misnomer out there that the month of December in the property market is quiet. So far this year, we are not seeing any evidence of this and last year also proved this assertion to be mostly a myth. Let’s think about it logically, the Gold Coast attracts a large number of interstate migrants every year and these people have already made their decision to move.

Case in point in our office recently; two Victorian families (independent of each other) commenced looking for their new homes. They both made their decision to move to the Coast whilst on holidays last year and they’ve spent most of this year re-arranging their affairs so as to make their big move.

When I quizzed them on their timing it was all so logical. They wanted their home purchased in December with a settlement in mid January so that they are completely settled for the start of the new school year.

If you’re contemplating selling…please contact us now so that we can firstly give you a genuine market appraisal (more on this later in the newsletter) and secondly, give you some concrete ideas on arranging a comprehensive marketing program which will let the marketplace know in no uncertain terms that your property awaits that discerning buyer. Call us OBLIGATION FREE on 1300 ROBINA (local call rates apply Australia wide).


Think About The Effects of Inflation


The Reserve Banks decision to increase interest rates was done to “keep inflation under control”, but many of the generation X’s and Y’s have never experienced inflation and maybe a few of the baby boomers have forgotten its insidious effects.

So, let’s compare three time periods 1986, 2006 and we’ll crystal-ball gaze about 2026.

In 1986 we were paying $1.30 for a litre of milk, $1.55 for a loaf of bread and the newspaper cost 55 cents.

In 2006, that litre of milk is now $2.20; we pay $2.80 for bread and the newspaper is around $1.60.

You’d have to earn $50,000 in 2006 to acquire the same basket of goodies which $27,250 acquired in 1986.

And so it’s on to 2026. Based on an inflation factor of 3%...that $50,000 lifestyle which you enjoy in 2006 will require you to bring home $90,305 in 2026.

That’s inflation and it is a HUGE problem for those who are on fixed incomes. Thankfully property has always been a good inflation defeating investment tool - certainly one heck of a lot better than the standard bank savings account.

Beware The Real Estate “Puffer”

Robina Realty is an active member of the Real Estate Institute of Queensland and we faithfully abide by its ethics and codes of conduct. Unfortunately not all agents are members of the Institute, though all must comply with the Property Agents & Motor Dealers Act.

There have been some changes recently to the Act that are relevant whether you are buying or selling.

For the professionals of the industry we believe it is deceitful for an agent to give an unrealistic and artificially high property price estimate simply to get the listing. Later when nothing is happening because the property is over-priced, the agent will deflate the owner’s unrealistically high expectations by suggesting a price reduction. Naturally, the agent won’t admit his/ her deceit and complicity…it’s the slowness in the marketplace or it is what the buyer believes the price to be. This is never a nice outcome for the property owner. After all, when you are selling a property, time is money. We at Robina Realty price the property with supportive Market Analysis to give an accurate pricing range for your home.

As professional, ethical and responsible agents who work exclusively to obtain the best result for our clients in the prevailing market conditions, we say beware these unethical agents - they will build up and then tear down your hopes.

Thankfully, the government has acted to make it more difficult for unrealistic high house prices to be given to a home.

Section 574C now states that when appraising or listing a property for sale the agent must provide the owner with either a Comparative Market Analysis detailing recent sales of similar properties or a written explanation showing how the agent decided on the market value of the property.

At Robina Realty we take our property market appraisals very seriously indeed and in addition to our professional agents who are mini-encyclopaedias on what’s happening in their specific allocated territories, we have a full-time marketing and research manager (Jerusha King) whose job it is to study the marketplace in minute detail looking for future trends.

We feel very comfortable in stating that:

WE CAN GIVE YOU THE MOST PROFESSIONAL &
THOROUGH MARKET APPRAISAL POSSIBLE.


And its OBLIGATION FREE…so what have you got to lose? Contact us now on 1300 ROBINA (local call rate apply Australia wide).

Property Investors Corner
By Gail Hill, Manager Robina Realty Rental Division

Firstly, you can be assured that my team and I are very conscious that we represent the interests of our property owners and that we are specifically charged with the duty of ensuring your property is occupied by a reputable, reliable tenant who pays on time.

As Manager of this division I constantly get my team to think vacancy rates because this is an extremely important factor in maximising the return our clients get from their property investments.

But, the marketplace is always the judge and there are a number of factors which do impact on vacancy rates, most notably:

The Rent Is Too High

Whilst the owner can set the rental rate, the market and the tenants determine it. If the rent is too high it will remain vacant. Put another way, high rents can lead to long term vacancies and/ or high tenancy turnovers which ultimately affects your income.


Given that we manage around 500 properties, I can assure you that we are attuned to the rental rates the current marketplace is prepared to pay and we are constantly seeking to maximise your property returns through rental adjustments without sacrificing these returns because of unnecessary vacancies. But, vacancies do occur in this industry as tenants make decisions to move on. Thankfully, in today’s market this has not been much of a problem because we do have a bank of interested tenants.

Market Conditions

The rental marketplace is subject to the laws of supply and demand just the same as any other marketplace. Thankfully, it has been some time since the Gold Coast experienced a flat marketplace, but it has happened in the past and doubtless it will in the future. When it does occur, tenants have more choices and are in a stronger position to negotiate on rents. Presently we do not see any issue in this regard and we will keep you informed on a regular basis as to the stability of the marketplace.

Poor Presentation

It is critical that your property presents well in order to attract a quality tenant who is prepared to pay the current market rental rate. Remember, tenants usually have a choice of at least two or three properties when deciding. At Robina Realty, we really do make a big effort to ensure the properties present as well as possible because we want to maximise your return. In this regard we do thank the very great majority of our clients for assisting us here by agreeing to undertake necessary repairs and maintenance so as to aid the presentation process.

Accessibility To Transport & Facilities

It’s an undeniable fact that properties which are close to amenities command better rents and have fewer vacancies. A related article in this newsletter will explain more here.

In closing and on behalf of the rental division, I’d like to wish our property owners the very best for the festive season and please be assured that our brief at all times is to represent your best interests and I am always open to suggestions on how you believe we can improve things for you. Call me on 1300 ROBINA (local call rates apply Australia wide).

Finally, if you believe we are deserving, I’d really appreciate it if you’d put in a favourable word about our services with your property investor friends and associates. Presently we have the capacity and the systems to handle many more properties and what we’ve noticed, the bigger we become so to too does the bank of tenants interested in renting…now that’s a WIN-WIN!

Welcome To Our New Commercial Division

In response to demands from existing clients, we have established a dedicated commercial division under the helm of experienced manager Nigel Bevis.

Nigel and his team have in excess of twenty years experience in all facets of commercial real estate on the Gold Coast and are ready to professionally handle your assignments (call 1300 ROBINA which is a local call from anywhere in Australia).

We are extremely pleased to say that they are off to a flying start, for within the first month they have taken charge of placing in excess of $60 million worth of commercial properties and right now, Nigel is looking for experienced agents to bolster our commercial division staffing numbers to five. If you are aware of a likely candidate, we’d be appreciative if you let Nigel know.

Nigel’s focus initially will be on all commercial opportunities (shops/ offices/ industrial/ development and leasing) in and around the Robina and central Gold Coast region, an area which Nigel knows well and which has massive opportunities.

Over the coming months we will roll out a whole series of innovative “points of difference” in our approach to commercial realty but for now, give us a call and we’ll personally take you through an innovative approach that will give you options and solutions.

Some Major “Did You Know” Facts About Property

We are avid fans of the careful and enlightening research done by property specialist Tony Matusik and Tony has kindly allowed us to share some recent insights with you. We’ve printed them because the general principles apply in most property locations and it is helpful to be able to quantify possible gains when comparing property locations.

Keep reading because the following secrets will make you money in the future.

Interesting ‘Did You Know’ Fact #1

Recent research by The Australian National University found that buyers were willing to pay 3.5% extra for a house near a good public school. Tony took this fact and did his own research in Brisbane…which we “dyed in the wool” Gold Coasters now consider as one of our northern suburbs!

Tony found that homes within half a kilometre radius of a public secondary school grew by about three percent more per annum when compared to the Brisbane average. Interestingly, a higher multiplier was found when looking at houses around private secondary schools.

Interesting ‘Did You Know’ Fact #2

In drawing on past research and then updating it, Tony has also established that property values within a half a kilometre radius of railway stations are outstripping the average (12.6% per annum increase versus 10.3% for the Brisbane average)

Increases above the average were detected for houses near bus-way stations as well.

Interesting ‘Did You Know’ Fact #3

Buyers will pay a decent premium to reside near café strips or high streets….as much as an 81% premium when compared to the median house price! Interestingly, this premium is increasing which indicates that these areas are well and truly outstripping the normal property price increase.

Interesting ‘Did You Know’ Fact #4

Properties within a kilometre of a major regional shopping centre are attracting prices 18% higher that the region wide average. By the way, Robina Town Centre was included in his research and as it happens we do have some properties for sales in this desirable target zone. Call us on 1300 ROBINA (local call rates apply Australia wide).

Interesting ‘Did You Know’ Fact #5

Today buyers are prepared to pay an 18% premium to live within one kilometre of designated green spaces or public open spaces. Wow! Robina is literally full of such ‘lifestyle enhancing’ parks and walkways which probably explains why we are one of the fastest growing suburbs in Queensland.

Interesting ‘Did You Know’ Fact #6

A vacant residential allotment with a view of a golf course fairway can attract between 50% and 70% more than the price of the same sized/ shaped allotment in the area without much of a view.

Interesting ‘Did You Know’ Fact #7

A waterfront allotment with deep sea access in south east Qld will fetch around six times the price of a similar sized dry allotment in the same suburb.

So, let’s summarize this for you. When considering a home or investment property look for proximity to schools, transport, golf courses, water views, open spaces, regional shopping and café strips.

For the future, Tony believes that the water-wise home will attract a premium with a large tank (5,000 litres) adding approx 2% to 5% to the value…certainly well in excess of the actual cost of the tank. Hmmm, an interesting observation.

Varsity Lakes Continues To Boom!

We have always held a major market share of this booming suburb which was named as Queensland’s best address at the 2006 Urban Development Institute of Australia and we continue to marvel at its growth.

Presently, The Piazza, the $35 million final stage of Market Square is underway as is the adjoining $28 million mixed use Gallery Vie development.

Market Square is rapidly emerging as a prestige dining precinct with the recent opening of a fifth high calibre restaurant. The ambience is great…so too is the nosh.

For A Laugh

A Letter Home:

Dear Dad,

$chool i$ really great. I am making lot$ of friend$ and $tudying very hard. With all my $tuff I $imply can’t think of anything I need, $0 if you would like, you can ju$t $end me a card and $urpri$e me,

Love your Son

The Reply:

Dear Son,

I kNOw that astroNOmy, ecoNOmics and oceaNOgraphy are eNOough to keep even an hoNOur student busy. Do NOt forget that the pursuit of kNOwledge is a NOble task and you can never study eNOough.

Love your Dad


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